Great custom video messages from Mini
This is from a Mini campaign in the UK. It’s one of the best of these things (whatever you call them, message maker, custom video messages, e-cards…) that I’ve seen. It’s strength come from mostly limiting your choices and working them into the video seamlessly. There are a few jumps in the video but overall it’s great.
I customized a message for Steven.
If you want to return the favor you can do it here:
http://aveaword.glueserv.com

October 25th, 2006 at 2:17 pm
I made one for memo!
http://aveaword.glueserv.com/playback.aspx?id1=182497
October 26th, 2006 at 7:19 am
I don’t know what it is, but something about the new campaign overall totally turns me off. It’s like less “cheeky”… but they still play off the humor aspect… it almost seems too forced. The old campaign focused on small, quick, witty statements… now it’s like some weird tabloid or something in terms of the copy message and the overall vibe.
Dear Mini: Stay quirky. Thanks, Ben.